Petr Baron – How SE Europe Allows tbi To Provide Best In-Class Care For Customers

Petr Baron, CEO of tbi bank, explains how the contrasts in South-East Europe from North-West Europe have enabled tbi bank to provide the best in-class care for their customers.

tbi bank is a financial institution that offers banking services and innovative financial solutions to individuals and businesses, focusing on providing accessible and convenient banking experiences.

“When you look in South-East Europe, the digital adoption is still not as advanced as it is in North-West markets. From our perspective, we clearly saw an opportunity to bring as much technology in to show regulators and consumers that it’s actually as safe, if not much safer, it’s much more intuitive, it’s more user friendly, and introduce them to these tools.”

“In reality, this was already being done in certain parts of the world, in some way being done much better, but our goal was to learn those tools to bring them to our markets, to introduce them and to start educating the market.”